Data silos prevent understanding. We ingest and resolve identities across all your channels to create a "Golden Record" for every customer. This unified data foundation empowers your marketing and sales teams to act on real-time behavior.
CDP & Unified Customer Profiles
Consolidate data from online and offline sources to create a single, real-time customer profile that enriches every interaction with context.
Learn MoreData Integration & Identity Resolution
Ingest data from multiple channels and intelligently match identities, resolving duplicates to ensure you are talking to one person, not three.
Learn MoreSegmentation & Insights
Unlock powerful audience insights for marketing, using propensity modeling and lifetime value analysis to target the right customers effectively.
Learn More
CDP & Unified Customer Profiles
We build the golden record. We implement CDPs that sit at the heart of your stack. By aggregating transactions and behaviors, we create a live profile for each customer. This allows you to treat a VIP like a VIP, regardless of channel.
- Design and implementation of a customer data platform.
- Creation of unified customer profiles across online and in-store.
- Real-time enrichment with behaviours, transactions and interactions.
Data Integration & Identity Resolution
We solve the identity puzzle. A customer uses a different email in-store than online. We use advanced matching logic to link these identities. We handle consent management, ensuring you only market to customers who have opted in.
- Ingestion from CRM, POS, web, mobile and marketing tools.
- Identity matching and deduplication across channels and devices.
- Consent and preference management integration.
Data Integration & Identity Resolution
We solve the identity puzzle. A customer uses a different email in-store than online. We use advanced matching logic to link these identities. We handle consent management, ensuring you only market to customers who have opted in.
- Ingestion from CRM, POS, web, mobile and marketing tools.
- Identity matching and deduplication across channels and devices.
- Consent and preference management integration.
Segmentation & Insights
We predict the future. With unified data, we can model behavior. We help you identify customers at risk of churn or those with high lifetime value. We put these insights into the hands of marketers via self-service analytics tools.
- Audience segmentation for marketing and personalisation.
- Propensity, churn and lifetime value modelling (where applicable).
- Self-service analytics for marketing and commercial teams.
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